Simple Principles
Serious Growth

The tiny country of Estonia has birthed ten business unicorns* (including Skype). It is NATO’s Cooperative Cyber Defence Centre of Excellence despite having only a population of 1.5 million and a [...]

“For the concept of ‘everyone has a number’ – it’s easier to see how that can apply to staff members in roles with clear measurables, even the receptionist example I see often. For [...]

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